Think Bigger: An Evening with Dr. Sheena Iyengar
Where Do Big Ideas Come From?
The classic story of the Statue of Liberty focuses on the persistence, passion, teamwork, and technological ingenuity it took to create her. But where did the idea for Lady Liberty come from? In a recent Distinguished Speaker Series talk, Dr. Sheena Iyengar, the S.T. Lee Professor of Business at Columbia Business School and a renowned expert on choice, explored the creative process behind the iconic statue—a symbol that has resonated with her since age three when she arrived from India with her parents.
Dr. Iyengar deconstructed Frédéric Auguste...